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@Pure Pigments

Imagine Color. Now Multiply it.

The six concentrated tones of @Pure Pigments add a unique play of color reflections and shine to your Goldwell color.

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SYSTEM PRODUCTS

Your toolbox to bring your creative color ideas to life and design your unique services.

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DUALSENSES

GREAT STYLE STARTS WITH BEAUTIFUL HAIR.

PROFESSIONAL SOLUTIONS FOR BEAUTIFUL HAIR – WITH BUILT-IN COLOR PROTECTION.

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NECTAYA

HAIR COLOR WITHOUT AMMONIA, WITHOUT AMMONIA-ODOR. NECTAYA ENRICHES THE HAIR WITH NURTURING CARE CREATING THE BEST BASIS FOR BEAUTIFUL COLOR RESULTS WITHOUT COMPROMISING ON PERFORMANCE.

TOPCHIC

CREATING DISTINCTIVE BEAUTY IS YOUR GOAL. 
INTELLIGENT COLOR FOR DISTINCTIVE BEAUTY. TOPCHIC HAS THE PERFECT SOLUTION: AN ICONIC AND TRULY INTELLIGENT COLOR SYSTEM.

SOFT COLOR

QUICK AND COMFORTABLE APPLICATION FOR A BROAD VARIETY OF SERVICES.